So who or what is the “COOLA-BOY”?  He’s the guy or gal (it’s an asexual title, like when they call chicks “sir” on Star Trek) who gets the worst score at horseshoes golf.  He or she (or she or he) must carry the coola of beer for the next round, and if need be; make the hike back to the house to refill said coola with fresh cold ones and ice before the round begins.

Now, in addition to the responsibilities listed above (the getting of and carrying of beer), the coola-boy has to wear the coola boy shirt.

If you’re planning on playing a few stakes soon, then you’re probably gonna want to pick up your official COOLA-BOY shirt at MelloMooseMerchandise.  And, hey, while you’re there, why not shop around for some other great MelloMoose crap.